The unnamed CIO works for what Whitehurst described as a “big industrial logistics company.” A few months ago the CIO was asked by the chief marketing officer to provide a way for marketing employees around the world to share and build documents together, and perform other collaborative tasks.
The CIO discussed the project with his application development group, then went back to the CMO and said “we can do this, in nine months at a cost of $14 million,” according to Whitehurst.
“The CMO says ‘what are you talking about? I was describing my daughter’s high school science project.’ And they were on Google Documents, sharing information, jointly editing documents, and they’re doing it for free…”
“No people in history have ever survived who thought they could protect their freedom be making themselves inoffensive to their enemies.”
Dean Acheson, Former US Secretary of State
This graphic provides some amazing context for why BP is having some much trouble containing the oil spill in the gulf.